Veganism, Pret A Manger, and The Darling of Private Equity

Veganism, Pret A Manger, and The Darling of Private Equity

When Pret A Manger acquired EAT in May, it caused quite a sensation. This was no ordinary private equity investment. Pret announced that its plan is to convert as many of EAT’s shops as possible into “Veggie Prets”, citing the sharp rise in demand for vegetarian and vegan meal options as its reason.