Commercial Forecasting in Uncertain Times

When searching for an investment opportunity, it was typical for investors to use static models, which span numerous years, to determine the best investment opportunities. Some may have even used ‘gut feeling’ as a justification for their investment choices. ‘Gut feeling’ is a primitive concept in a now quantitative world that values undisputable data; times […]
4 B2B Commercial Questions You Can Answer Using Digital Data

In recent years, the private equity industry has been thriving. Strong fundraising and returns have seen global private equity funds rise, meaning the total industry assets were worth over $4.1 trillion at the beginning of 2020. However, the coronavirus pandemic has plunged the global economy into a period of uncertainty. Many markets are seeing revenues […]
Is unchanging Brexit sentiment changing the UK investment landscape?

Investor sentiment towards Brexit remains negative overall, according to new data from onefourzero. With one year to go until the UK is set to leave the European Union, government efforts to reassure investors seem to have been largely unsuccessful. In the nearly two years since the Brexit referendum, the British economy hasn’t fallen into recession […]
Bitcoin: What’s the word?

If Bitcoin’s incredibly fickle nature wasn’t already common knowledge, the tail-end of 2017 and the start of 2018 was a harsh lesson for new crypto investors attempting to capitalise on the hype. Reaching a peak valuation of $19,343 on the 16th of December before falling drastically to $6,914 by the 5th of February, the highs […]
Can sentiment analysis help predict the 2017 general election?

Ten days ago Theresa May called a general election. Since Tuesday 18th psephologists – a.k.a pollsters – have been churning out predictions: these show Conservative leads of between 11% and 25%, with conventional wisdom telling us to watch for a Tory landslide. A Conservative majority is on the cards in Wales, and if we take […]