How digital diligence went mainstream

In depth digital analytics was once the preserve of consumer marketing teams, but increasingly investors and management teams are turning to digital data to drive acquisitions, value creation strategies and digital transformation projects. We look at why digital data has become such a widely used proxy, and how digital diligence is becoming a mandatory requirement […]
Is Fast Food Becoming a Healthy Sector for Investors?

Over the last few years, a swathe of new fast food brands have popped up. These new brands aim to cater to changing attitudes towards healthy eating and dietary choices. The traditional players in the fast food space, those widely perceived to offer ‘unhealthy’ meals, are beginning to alter their menus, too. Healthy choices seem […]
How Digital Data can change the Pharma industry

Download a PDF version of this article here. The pharma industry is undergoing its most difficult shift in a long time, as the inevitability of embracing digital data and engagement draws closer, and yet compliance and considerations of legislation remain as complex as ever. But, as onefourzero’s data shows, digital data is showing that there […]
Ready, set go: Where is UK in the digital race?

In a world increasingly driven by technology, people have got used to the prompt improvements in how they search for data, completing online shopping and managing their bank accounts online. However, the UK’s public sector is currently playing catch up in order to drive digital efficiencies. At the recent ‘future of digital government’ event keynote […]
Land of opportunity: Central and Eastern Europe Private Equity Trends

Central and Eastern Europe (CEE) Gross Domestic Product (GDP) has rapidly risen since the fall of communism, as denoted by the chart below. CEE GDP per capita Even more interesting is that at 3.16%, the growth rate of CEE GDP per capita is nearly double that of the EU. This is a market that has […]
Who is looking at Digital Due Diligence and why?

Without meaning to be too self-aggrandising, we do think digital data is the bees knees. Digital data is useful for consumer-facing businesses for obvious reasons. To better your offer as a B2C company, you want to know what your consumers think about you, your competitors and their preferences. The beauty of ‘big data’, specifically online […]
Is EdTech the new FinTech?

In four years FinTech has taken the financial sector by storm, disrupting an industry that had remained unchanged in the UK since the ‘big bang’ under Margaret Thatcher. EdTech is set to do the same in the world of education, yet is receiving far less attention from the UK investment community and policy makers alike. […]
HealthTech: a public health and investor’s dream, or regulatory nightmare?

Ten years on from the launch of the iPhone, the rise of the smartphone is the most significant technological development in a generation. Today the average iPhone is unlocked 80 times per day, with the average user spending 145 minutes interacting with their device, generating reams of personal data that has propelled a handful of […]
IM to be believed? Testing the numbers with Digital Due Diligence

When a private company is being sold via an auction process, an Information Memorandum (IM) – otherwise known as the ‘book’ – serves to encourage offers by providing prospective buyers with key information. IMs are also used when a company is seeking to raise finance and encourage investment. Buyers rely on IMs to give an […]
Cyber Security: Turning Rhetoric into Action

The recent NHS cyber-attack, that infected over 300,000 computers worldwide, caused a huge spike in Google searches of the term ‘cyber security’ as seen below. Described as the “biggest ransomware attack in history”, the ‘WannaCry’ software debilitated 48 NHS trusts for 24 hours and caused further disruption for at least a week. Cyber security is […]