E-commerce & Consumer

E-Commerce & Consumer

We are expected to see a ~15-30% growth in consumers who purchase online in the wake of the COVID-19 pandemic across most categories

"The Great Consumer Shift", McKinsey & Company 2020

Examples of questions we answer:

  • What is each competitor’s share of any given market and how has this changed over time and in the wake of COVID-19?                                                                                                                        
  • What upcoming technologies and customer trends might affect this sector in the medium and long term? How can this strategy be future-proofed?                                                                                       
  • Can I monitor competitive pricing, sales volumes, conversions and engagement in one place?