Digital Due Diligence

Gathering data on audience behaviour, digital activity and technology development to understand a brand’s equity, penetration, position and performance online. Critical for B2B and B2C brands of all sectors in today’s commercial environment.


Digital data acts as a good proxy for wide market trends, which is why digital due diligence is increasingly being used for buy-side and sell-side reports. It can be used in early stage diligence for market mapping and later stage diligence for deep interrogation into management hypotheses and digital growth modelling.

The onefourzero digital due diligence team consists of experienced commercial, digital and technical analysts. We have partnered up with leading digital technology providers in Silicon Valley, New York and London to cover all aspects of analytics and analysis. Our digital due diligence service combines our analysts with this advanced technology, creating a unique combination that brings your commercial and market research & analysis into the digital age.

We understand that large amounts of data can be daunting. Therefore, at onefourzero, we produce concise, straightforward reports that we have derived from large volumes of complex data.

Digital Due Diligence Services

  • Market Analysis

    Assessing the digital marketplace to understand the competitive landscape, digital market penetration and opportunities for growth.

  • Platform Analysis

    Benchmarking conversion performance against the sector and competitors, understanding trends and discovering opportunity.

  • Marketing Analysis

    Diligence to understand effectiveness, opportunity and risk, and to forecast potential growth strategies.

  • Conversion Analysis

    Platform and exit page analysis to track how your site performs.

  • Brand Equity

    In-depth analysis of brand sentiment, social media and review sites.

  • Audience Behaviours

    Analysis and attribution through audience behaviour and sentiment indicators to assist in strategic decision-making and efficiencies.

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