The Brexit Report – Political and Digital Analysis of how Brexit will affect consumer confidence

All the latest political and social Brexit data here, updated weekly in collaboration with GK Strategy: the effects of politics on consumer confidence and markets.

How is Brexit impacting on consumer confidence and what risk does this pose?

“The day after the EU referendum there was a spike in online conversations by 56%. On the same day, conversations with negative purchase intent increased by 78% on the previous day.

Looking at these conversations we note that the majority centre around topics concerning Pound value, potential house price crash, postponing property purchases and holiday money, particulary Euros and Dollars.”

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